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  • abacus plumbing digital marketing strategy

Abacus Plumbing: Example in Digital Marketing Strategy

By Lucas Weaver| 2017-03-11T12:50:02+00:00 October 15th, 2016|Digital Marketing|

In this post, learn from a small business doing an expert job in digital marketing strategy execution: Abacus Plumbing. Abacus is a small business located in Houston, TX, serving the [...]

  • how to develop your business brand

How to Develop Your Brand

By Lucas Weaver| 2016-12-07T14:43:59+00:00 October 12th, 2016|Branding, Growth|

What makes a brand? Is it the logo? The jingle? Or is it the slogan, the packaging, the spokesperson, or even just the name? The real substance of a brand [...]

  • tesla referral marketing strategy blog post

How You Can Learn from Tesla’s Referral Marketing Strategy

By Lucas Weaver| 2016-12-07T14:43:59+00:00 October 5th, 2016|Growth|

Walter Chen recently wrote an article in which he describes how Tesla achieved a 40 to 1 ROI on their Referral Marketing program for their electric cars. In that [...]

  • social media cover images and profile photos size recommendations

Social Media Cover Image and Profile Photo Size Recommendations

By Lucas Weaver| 2016-12-07T14:43:59+00:00 October 2nd, 2016|Branding, Digital Marketing, Social Media|

  What size images do you need for your social media business pages?   Facebook 1.7 billion monthly active users.   Facebook Cover Image 851 x 315 Facebook Profile Photo [...]

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